Final Cut Pro X in MoGraph Central Posted April 18, 2011 · Report reply I don't think most people here realize Avid's true strengths. I think I've posted this here before. In a medium/large sized post house, with many Editors and Assistants working on the same project, an Avid operation is truly unbelievable. Where I work, we have an ISIS storage system with Interplay. The Avid propreitary codecs are rock solid for an offline/online workflow. An assistant can be prepping footage for an editor in an offline project, save the bin, and voila, the editor has what they need. In environments like reality programming with up to 100 hours of footage for every hour of tv, and the growing use of tapeless media and various random formats (helmetcams and such), Avid is next to irreplacable. I understand that if your only use for it was once trying to cut together a mograph reel, you might be underwhelmed. But don't write it off until any other software can cater to the big post houses.