11 and 12 are very important, and actually both play towards the question about cover letters, which i suppose i can add one more to the list:
14 your cover letter should address the needs of the job posting, and absolutely should not include every school, achievement, client, and post house that you have ever worked with / on, that is what a resume is for.
let's look at an example job posting:
Maya generalist needed for on site, 6 week job from nov 1-dec 15. Please send your reel with descriptions of your role in each project. Local candidates only please, no phone calls.
a great response to this would be as follows:
Hi, I saw your posting for the maya generalist position, and I happen to be a maya generalist, although i tend to specialize in modeling, lighting and texturing. My reel can be seen at http://www.myawesomereel.com'>http://www.myawesomereel.com (your reel is then either the first thing i see, or prominently linked on your website). I have attached a description of my roles in the work featured in my reel, and my resume is also attached. I am currently available for the dates you are seeking, and I can provide references as necessary. Here is where you can say something flattering about the work that the shop / agency has done in the past, but that isn't necessary, and in fact if you aren't familiar or impressed with the past work, don't try and blow sunshine up HR's ass.
I look forward to discussing this position further with you.
here is a letter that will get binned, pretty much the instant that i see it:
(mostly from an actual email. names, addresses, urls and either changed or removed)
Application for the post of maya generalist APPLICANT NAME HERE, 123 curry pot road, katmandu Portfolio: http://www.myawesomereel.com Email ID: firstname.lastname@example.org Cell: +955512121 Personal Blog: http://www.superawesomeblog.com Career Summary Company Profile: Designation: 3D Character animator Period: Promo animation for IMAX Theater Key Roles:Character Animator Description: Done key frame animation of several characters for the promo animation clip with stereoscopic technology for IMAX Company Profile: Basics Foundation, ISKCON, Bangalore. Designation: Visual / Web Designer Period: Key Roles: Web designer & Visual Developer Description:Designed & developed in both FLASH and HTML versions. • Designed the entire website using FLASH, Action Script & XML • Created visual elements for promotional videos (few are available in the website) • Produced few promotional as well as title video elements for the various programs in the organization using Maya, After FX, Vegas, etc… • Expertise on Joomla (installation, configuration, creating/editing templates, creating/editing CSS, debugging, creating new modules(using PHP, XML & JS)) • Expertise in PHP coding • Expertise in creating online forum using PHP, ASP, CSS & XML • Expertise in FLASH & Action Script • Below is a list of few websites which are designed & developed by me Company Profile: Designation: 3D Character Animator/Rigger Period: 3D animated feature film using key-frame animation Key Roles: Key-frame Animator Description: Did exclusive key-frame animation of Quast (monster) for many shots in the movie. Works involved in primary as well as secondary animation, fine tuning of monster action sequences (Quast’ the 3rd main character in the movie) • Rigged 2 characters & a tree with friendly animation rig setup • Worked on fingers / hand interaction with props key-frame animation for various characters in the movie (massive war shot) • Also worked on particle simulations as per the need Company Profile: Designation: Graphic Designer / Animator / Special FX Artist Period: Key Roles: As an Animator - • Produced and directed the title animation for the event As a Video/Special FX Artist – • Produced and directed promo video shows for various events • Produced special effects elements for the title sequences • Created flexible & dynamic elements for the promo video shows • Conceptualized and drafted storyboards for CD-ROM, DVD, documentaries and marketing videos • Edited and composited digital audio and digital video (Non-linear and Linear) • Created menu and UI to implement CD-ROMs, DVDs and interactive movies • Designed and produced event menus and motion menus for various programs • Prepared presentations for small and wide audiences using FLASH, Director, PowerPoint • Gained extensive knowledge of video formats, codecs and digital audio • Gained knowledge of audio and video compression, Media Cleaner, for the web and multimedia As a Graphics Designer – • Designed projects in print, including logos, identities, collateral, newsletters, annual reports, magazine ads, brochures, posters, trade show booth • Designed projects, web sites, main pages, UIs, including logos, identities, annual reports, landing pages • Designed user interface experiences based on target audiences • Collaborated with editors, photographers, and other professionals • Designed interface models, menu systems and navigational schemas Technical Skills • Animation • Special-FX/Visual-FX • Video-editing • Sound-editing • Compositing/producing • Web-designing • All-rounder (animation, multimedia, special FX) Software Skills GOOD: • Autodesk Maya • Adobe Flash • Adobe Director • Adobe Photoshop • Adobe After Effects • Adobe Audition (CoolEdit Pro) • Sony Vegas • Mainconcept/Canopus encoder • CSS • PHP BASIC: • Autodesk Combustion • CorelDraw • Adobe Illustrator • Autodesk Motionbuilder • Adobe Flash Actionscript 2.0 • HTML • Adobe Director Lingo
ATTACHMENT: myawesomereel.mov (122mb)
In short, be succinct, to the point, BY ALL MEANS DO NOT SEND A FORM LETTER, and try to include in your cover letter something that addresses the needs in original listing.