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lunarbluestudio

New intro for demo reel

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Cool.

I see that you're not asking for critique, but there's something really important you may not be considering, which is this:

You're doing a parody of the Universal logo. Therefore, there will be meaningful comparisons made between your version and theirs. As it is, your version is nice, but Universal's is miles nicer. As a result, one of the first things most viewers will conclude about your studio when watching this parody is that your studio is noticeably less capable. And that's probably not a first impression you want to make.

 

Parody is a totally valid strategy for something like this, but the perception of your studio's value and expertise hangs on executing the parody so that it's AT LEAST as good as the original, if not better in some way. And while you're getting close in some respects, almost every aspect of your sequence is underwhelming by comparison. The camera move is not as dramatic, the compositing is less refined, and the animation of your "3D and Motion Graphics" text is arbitrary and tacked on. Now, that stuff is pretty fixable, and I'm sure you're capable of making it work much better, but that still leaves your unfortunate typographic choices blighting the whole thing. The lack of skill and detail there is really diminishing the impact you could have had.

 

This is a totally doable idea, but you really need to consider the message you're sending to potential clients by presenting it to them at this stage. You have a direct reference to work from, and not being willing or able to match it is a really bad signal to send. Try sitting with your version next to the reference for a while and think about it from the viewer's perspective.

 

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You're doing a parody of the Universal logo. Therefore, there will be meaningful comparisons made between your version and theirs. As it is, your version is nice, but Universal's is miles nicer. As a result, one of the first things most viewers will conclude about your studio when watching this parody is that your studio is noticeably less capable. And that's probably not a first impression you want to make.

 

Parody is a totally valid strategy for something like this, but the perception of your studio's value and expertise hangs on executing the parody so that it's AT LEAST as good as the original, if not better in some way.

 

 

Ditto. That's one thing that is the easiest thing to avoid. By simply not doing it.

 

Avoiding being labeled as a cheap imitation at all costs. You can be cheap, but certainly not both. Client doesn't care that you didn't have support and a budget. That's the reality. And it's pretty damn consistent.

 

Binky was on point about first impressions. Most people are trigger happy with browsers these days.

 

It's so easy to shoot yourself in the foot this way. I'd reconsider an entirely new open.

 

Even for pipeline roles where an artist is given direction... clients do want to see a bit more of an attempt at originality ingenuity. You'll look back one day and thank us for being honest. Don't let a little feedback discourage you.

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